Nike Inc (NYSE:NKE) just proved it still knows how to make the right moves. The sportswear giant thumped Wall Street's expectations, flipping a $1.5 billion tariff drag into proof that its turnaround is working. Investors cheered, sending shares up during Thursday trading — evidence that a turnaround story can outweigh a headline-grabbing hit from tariffs.Track NKE stock here.Read Also: Nike Stock Jumps On Q1 Earnings Beat: ‘We Still Have Work Ahead’Tariffs Take A Shot, Nike Still ScoresThe company warned t ...

公司财务表现与复苏 - 公司收入表现超出市场预期600个基点 [8] - 公司毛利率恢复超出市场预期100个基点 [8] - 公司12%至13%的利润率对应着超过4美元的每股收益能力 [6] - 公司85%的区域已实现收入正增长 [7] - 公司全球层面的库存清理已完成 比预期更早 [7] 公司战略转向与运营改善 - 公司从防守策略转向进攻策略 标志着新阶段的开始 [2] - 公司在9月从微观商品角度部署了新团队 专注于评估合作伙伴的机会、库存和新产品开发 [4] - 公司此前为追求盈利能力和线上化而疏远了大量货架空间 现在正重新争取 [5] - 公司库存清理的完成有助于毛利率的恢复 [8] - 公司通过更贴近合作伙伴和全价销售 有望恢复过去3年损失的400个基点利润率 [9] 行业与消费者环境 - 基于大通信用卡数据的两年复合增长率显示消费者韧性非常强劲 趋势线比过去12个月高出400个基点 [10][11] - 7月和8月受益于有利天气和早开学季的催化因素 [12] - 假日季和新税收法案对中高收入消费者构成刺激 是积极因素 [12] - 如果利率下降 将为大宗商品消费带来另一个机会 [13]

Let's bring in an analyst who was very skeptical back in the in the Dano days. Senior equity analyst Sam Poser now has a buy rating $100 price target on the stock. Sam, you like what you see.>> I do. I mean, look, I knew this was going to be a lot of work. I And I had expected to hear positive uh things today or last night uh about what was coming in the future and we're seeing the little pieces of it.Um, but you know, it takes a long time to create new product, bring it to market, and they've had little pi ...

公司业绩与市场反应 - 公司转型努力初显成效，通过推出新产品、加强营销和清理旧库存来缓解长期销售疲软 [1] - 最新季度销售额按固定汇率计算下降1%，降幅小于预期，总销售额达117亿美元，高于华尔街预期的110亿美元 [3] - 业绩超预期推动公司股价在盘前交易中上涨约4%，并提振了阿迪达斯和彪马等欧洲运动服饰类股票 [1][2] 战略转型与业务调整 - 公司通过清理旧库存、重组企业架构、裁减不到1%的企业员工及更换多名高管来重置业务 [5] - 战略重心重新聚焦于跑步、篮球等核心运动项目及产品开发，而非休闲鞋履和其他时尚单品 [1][5] - 公司修复了与长期批发伙伴的关系，并将在六年后重返亚马逊平台，其产品也成为Foot Locker门店的核心 [8] 具体业务板块表现 - 跑步品类成为早期亮点，三大核心跑鞋系列经过重新设计后，当季销售额增长超过20% [6] - 批发业务收入按固定汇率计算增长5%，达到68亿美元，超出分析师平均预期 [3][8] - 匡威品牌销售额按汇率调整后大幅下降28%，管理层正着手重置其核心Chuck Taylor系列 [11] 增长机遇与挑战 - 公司与Kim Kardashian的Skims品牌合作推出NikeSkims新系列，市场初期反应非常强烈，计划于2026年全球推出 [7] - 大中华区销售持续疲软，公司面临结构性挑战，正专注于调整产品供应以针对特定运动项目 [10] - 美国关税和消费者可自由支配支出的担忧对转型构成压力，关税相关增量成本预期从10亿美元增至15亿美元，并损害毛利率 [9] 管理层与市场观点 - 首席执行官表示公司仍需证明自己，并承认复苏过程不会完全线性 [4][8] - 分析师认为转型大体按计划进行，但对中长期前景仍持谨慎态度 [8] - 行业专家指出，公司与零售伙伴更紧密的合作带来了更好的业绩，但需继续努力以优化销售并应对竞争对手建立的牢固零售关系 [12]

The results were absolutely great compared to what we and consensus had expected. They posted an increase in fiscal first quarter revenues that was not expected. The expectations were for a mid-single digit decline.So that is definitely good news. And what's even better is that the increase came largely due to a stronger North America business, where sales were up in constant currency by 4%. So really, this just goes to show us that they're making the right steps. They're taking the right steps to really mo ...

Nike Inc. (NYSE:NKE) is navigating a period of sharp contrasts, celebrating a new partnership with Kim Kardashian's SKIMS while simultaneously bracing for a massive financial blow from escalating U.S. tariffs.Check out NKE’s stock price here.Trump’s New Tariffs To Cost Nike $1.5 BillionDuring its first-quarter fiscal 2026 earnings call on Tuesday, the shoemaker and sportwear giant revealed that the estimated annual cost of the tariffs has ballooned to $1.5 billion, casting a shadow over early signs of progr ...

NIKE, Inc. (NYSE: NKE ) (NEOE: NKE:CA ), which I shall stylize as "Nike" for the purpose of this discussion, seems to have come out of Q1 2026 much better than expected. At the FY 2025 annual report conferenceA freight forwarding professional with over 20 years in the industry, I am an enthusiastic market participant with a flair for picking gems from the general rubble. My industry experience has given me insights into human behavior, investment psychology, and the need to make money work for you instead o ...

NIKE, Inc. (NYSE: NKE ) (NEOE: NKE:CA ), which I shall stylize as "Nike" for the purpose of this discussion, seems to have come out of Q1 2026 much better than expected. At the FY 2025 annual report conferenceA freight forwarding professional with over 20 years in the industry, I am an enthusiastic market participant with a flair for picking gems from the general rubble. My industry experience has given me insights into human behavior, investment psychology, and the need to make money work for you instead o ...

Since its peak in 2021, NIKE (NYSE: NKE ) (NEOE: NKE:CA ) shares have been under pressure for over 4 years, resulting in an awful investment considering not only the underperformance but also the hugeI’m a long-term investor focused on U.S. and European equities, with a dual emphasis on undervalued growth stocks and high-quality dividend growers. Through years of experience, I’ve learned that sustained profitability—evident in strong margins, stable and expanding free cash flow, and high returns on invested ...

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