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Netflix’s ‘KPop Demon Hunters’ is taking over the globe. Watch out, Disney.
MINT· 2025-09-19 12:30
The streaming giant’s surprise summer hit, KPop Demon Hunters, has become Netflix’s most-watched English language film of all time, racking up 314.2 million views worldwide through Sept. 14. The animated film about a Korean supergirl group, Huntr/x, that slays demons between belting out hit songs has been one of the streamer’s 10 most-watched movies for 13 straight weeks in both the U.S. and in South Korea since its June 20 debut. It’s the No. 1 movie in 39 countries this week, racking up more than 523.6 ...
Sohu.com(SOHU) - 2025 Q2 - Earnings Call Transcript
2025-08-04 12:32
Sohu.com (SOHU) Q2 2025 Earnings Call August 04, 2025 07:30 AM ET Company ParticipantsPu Huang - Investor Relations Officer - ChinaCharles Zhang - Chairman & CEOJoanna Lv - Chief Financial OfficerThomas Chong - Managing DirectorYaobin Wang - CFO, ChangyouConference Call ParticipantsAlicia Yap - Equity Research AnalystOperatorLadies and gentlemen, thank you for standing by, and good evening. Thank you for joining Sohu's Second Quarter twenty twenty five Earnings Conference Call. At this time, all participant ...
Lisa在Instagram晒“喝喜茶”后,该饮品多地门店销量飙升
新浪财经· 2025-07-22 12:00
明星效应与品牌营销 - BLACKPINK成员Lisa在Instagram发布日常照片中展示了喜茶新品"三倍厚抹"抹茶饮品,迅速引发社交媒体热议 [2] - 多个Lisa粉丝账号及K-pop社区转发相关内容,并指出该饮品销量因Lisa的推广而飙升 [2] - Lisa在Instagram拥有约1亿粉丝,是K-pop女星中关注度最高者之一 [3] 产品与市场策略 - 喜茶在美国市场推出新品"Triple Supreme Matcha Latte 三倍厚抹",以千目抹茶为核心原料,融合真牛乳和浓抹芝士云顶,吸引抹茶爱好者与K-pop粉丝 [2] - 多位K-pop偶像如李惠利、姜涩琪、金栽禧等也被粉丝拍到携带或表达对喜茶的喜爱,显示品牌在K-pop群体中的影响力 [3] 社交媒体与消费者行为 - Lisa的Instagram帖子直接带动了喜茶新品的需求飙升,显示明星效应对消费行为的显著影响 [2] - K-pop粉丝社区对明星同款产品的快速传播和追捧,凸显了社交媒体在品牌营销中的关键作用 [2][3]