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Bayer Selects Interpublic as Global Media, Production and Creative Agency Partner for Consumer Health Division
Businesswire· 2025-09-29 20:00
BASEL, Switzerland--(BUSINESS WIRE)--The Consumer Health division of Bayer has selected Interpublic Group (NYSE: IPG) as the global agency partner for all creative, production and media, responsible for marketing activities for some of the most trusted and well-known brands in self-care. The selection of an integrated agency across brands and regions represents a new era in how Bayer intends to grow consumer love and trust in iconic brands like Aspirin, Bepanthen, Claritin, Canesten and more. T. ...
Bayer Beats on Q2 Earnings and Sales, Raises '25 Adjusted Sales View
ZACKS· 2025-08-06 15:36
核心财务表现 - 2025年第二季度核心每股收益为35美分(ADR),远超Zacks共识预期的25美分,去年同期为25美分 [1] - 核心每股收益(欧元计)同比增长30.9%至1.23欧元,主要因利息支出和税费减少 [1] - 总销售额121.8亿美元(107亿欧元),同比下降3.6%,但超出Zacks共识预期的120亿美元,汇率负面影响达4.9% [2] - 按固定汇率和业务组合调整后销售额微增0.9% [2] - 年初至今股价累计上涨63.1%,远超行业3.7%的跌幅 [2] 业务板块表现 作物科学(Crop Science) - 销售额同比增长2.2%至48亿欧元,玉米种子与性状业务增长29.5%驱动 [4][5] - 除草剂业务增长1.4%,非草甘膦产品销量增长抵消草甘膦产品价格下跌 [5] - 杀菌剂销售额下降5.7%,大豆种子与性状业务因美国监管影响暴跌18.1% [8] - 棉花种子业务因美国监管影响下降25.5%,蔬菜种子业务因价格上涨增长1.1% [9] 制药(Pharmaceuticals) - 销售额微增0.6%至44.7亿欧元,抗癌药Nubeqa增长50.5%至5.46亿欧元,肾病药Kerendia增长67.1% [10] - 眼科药物Eylea增长4.3%至8.62亿欧元,长效剂型Eylea 8mg推动销量 [11] - 抗凝血药Xarelto因仿制药竞争下降27.1%至6.5亿欧元 [11] - 避孕产品Mirena系列增长4.1% [13] 消费者健康(Consumer Health) - 销售额仅增0.2%至14亿欧元,北美过敏季疲软和亚太市场挑战拖累 [13] - 营养品业务下降7%,过敏感冒类产品增长5.7%,皮肤病产品增长4.4% [14] 2025年业绩指引 - 收入预期上调至460-480亿欧元(原450-470亿),因制药业务上半年超预期 [15] - 调整后EBITDA预期上调至97-102亿欧元(原95-100亿) [15] 研发管线进展 - Eylea在中国获批治疗湿性年龄相关性黄斑变性(nAMD) [16] - Nubeqa在欧盟获批联合疗法治疗转移性前列腺癌 [16] - Kerendia获FDA标签扩展治疗心衰患者,中国/欧盟/日本同步申请中 [17][18] - 更年期治疗药Elinzanetant在英加获批,美欧审查中但FDA延长审查期 [18][19] - 新型MRI造影剂gadoquatrane在美日欧提交申请 [20] 战略展望 - 关键药物标签扩展和新药批准有望抵消Xarelto销售下滑 [21] - 作物科学业务经历多季度压力后恢复增长 [21] - 新药研发对业务持续增长至关重要,但除草剂致癌诉讼仍影响利润 [22]