CONWAY, Ark.--(BUSINESS WIRE)--Acxiom®, the connected data and technology foundation for the world's leading brands, today announced the launch of 'True Intelligence,' a new measurement solution designed to provide marketers with deeper insights into the real-world impact of their digital and connected TV (CTV) advertising. This solution combines the power of Interpublic's Interact operating system – powered by Acxiom – and Acxiom's Real ID with The Trade Desk's media buying platform, Kokai, to. ...