Nonye Ayeni is receiving guests, taking meetings and encouraging visitors to sign the guest book inside the buzzing Nigerian pavilion at the Intra-African Trade Fair (IATF) 2025 in Algiers. Attending her second IATF from 4 to 10 September, the executive director and CEO of the Nigeria Export Promotion Council (NEPC) is delighted with Nigeria’s pavilion and footfalls.“You can see for yourself. This is bigger and better than Cairo,” she says, waving to take in the expansive space. “You can see people, buyers, ...