Key Takeaways Mastercard is accelerating growth by expanding value-added services beyond its core card network.MA's value-added services span fraud, cybersecurity, data, loyalty and open banking to deepen client ties.MA's services revenues rose 21% currency-neutral in the first nine months of 2025 and now near 40% of total.Mastercard Incorporated (MA) is gradually transforming its role from a pure card-network operator to a more comprehensive technology and services platform. While payment volumes remain th ...