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Move over big bosses, broadcasters now have locals in charge
The Economic Times· 2025-09-23 18:27
, which pioneered with SaReGaMaPa and Dance India Dance, is expanding its slate with Chhoriyan Chali Gaon and reviving Jeena Isi Ka Naam Hai. JioStar, which operates Star Plus and Colors, is banking on Pati Patni Aur Panga as a mass-appeal property after the success of Laughter Chefs, a celebrity cooking competition. Sony Pictures Networks India, while still dependent on KBC and Shark Tank India, is nurturing in-house properties like Super Dancer to reduce reliance on external IP.Regional players are also ...