Needham says findings from several recent whitepapers indicate Reddit (RDDT) is a key beneficiary of the shift to large language models and artificial intelligence driven answers. The company is “disproportionately cited” inside AI-answers, and citations are the new value driver for consumer discovery and navigation of the open internet, the analyst tells investors in a research note. As AI-answers replace links, economic benefits shift to the citations that AI-answer give, and 20%-40% of citations are to ...