While macroeconomic challenges mount, the e-commerce market is growing through innovation, technology and insight, as it continues to take away slices of the total retail pie. Commerce Department numbers are proof of this trend: ecommerce sales in the third quarter of 2025 grew 5.1% over 3Q24 (1.9% sequentially), with total retail sales increasing 4.1% (1.5% sequentially).Ecommerce accounted for around 16.4% of total U.S. retail sales. A point to note here is that consumers are increasingly blending their o ...