Key Points Investing is often driven by emotions. Big news events can lead to a rise in emotional decision-making. Don't fall into the emotional trap that Wall Street often leans into when exciting stories pop up. 10 stocks we like better than S&P 500 Index › If you're like me, and like almost every other investor in the world, you experience various emotions on a daily basis. For instance, it's hard to watch stocks rise and fall in value and not "feel" something. When those feelings get strong e ...