NIKE Faces $1.5B Tariff Hit: Can It Protect Margins & Loyalty?
Key Takeaways NIKE projects 1B just 90 days ago.Gross margin fell 320 basis points to 42.2% despite stronger quarterly earnings.Cost control, pricing shifts and channel rebalancing aim to offset tariff pressures.NIKE Inc. (NKE) , the global sportswear leader, is navigating fresh challenges as newly imposed reciprocal tariffs add an estimated 1 billion projected just 90 days earlier. These tariffs come at a pivotal m ...