This story was originally published on CX Dive. To receive daily news and insights, subscribe to our free daily CX Dive newsletter. Dive Brief: There is a loyalty perception gap between leaders and customers — 89% of executives say customer loyalty has increased in recent years, while only 39% of consumers agree, according to a survey released Monday by PwC. Just over half of shoppers say their most common reason to stop using or buying from a brand is a bad experience with its products or services, acc ...