Workflow
DBGI Outlines Expansion Plan for the Estimated $36 Billion NIL College Apparel Market with University of Alabama Partnership as Foothold
Digital Brands GroupDigital Brands Group(US:DBGI) Globenewswire·2025-09-30 13:00

Austin, Texas, Sept. 30, 2025 (GLOBE NEWSWIRE) -- Digital Brands Group, Inc. (NASDAQ:DBGI) (the “Company” or “Digital Brands”), today announces the launch of its strategic initiative to aggressively expand the Company’s presence in the Name, Image, and Likeness (“NIL”) college apparel sector, a segment currently part of the global licensed sports merchandise market, which was estimated at 36.4billionin2024,andprojectedtoincreaseto36.4 billion in 2024, and projected to increase to 49.0 billion by 2030, according to Grand View Research Expansion St ...