Radeberger Group to distribute Estrella in Germany next year
Yahoo Finance·2025-09-29 13:23
The Radeberger Group is to become the exclusive sales, distribution and marketing partner for Estrella Damm beer in Germany from January. According to a statement from the German brewing group, Estrella owner Grupo Damm will be transferring responsibility for the national expansion of the brand to Radeberger. The long-term cooperation agreement for Estrella covers all distribution channels, including bars and restaurants in on-trade and retail/supermarkets in the off-trade. As a result, the Radeberger G ...