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What the $2.5B Amazon Prime settlement means for CX leaders

This story was originally published on CX Dive. To receive daily news and insights, subscribe to our free daily CX Dive newsletter. Just three days after the case began, Amazon settled with the Federal Trade Commission on Thursday, agreeing to pay $2.5 billion over its Prime subscription practices. The FTC alleged that Amazon had used “manipulative, coercive, or deceptive user-interface designs” to dupe customers into signing up for Prime and making it difficult for them to cancel. The case highlights th ...