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Shake Shack appoints first chief brand officer

This story was originally published on Restaurant Dive. To receive daily news and insights, subscribe to our free daily Restaurant Dive newsletter. Dive Brief: Shake Shack appointed Michael Fanuele as its first chief brand officer, the company said in a Monday press release. Fanuele, who reports to CEO Rob Lynch, started on Sept. 15.  Since earlier this year, Fanuele has worked with the company as a consultant and “played a key role in strategic brand positioning and the selection of a new creative agen ...