Designed to provide broad exposure to the Broad Emerging Market ETFs category of the market, the WisdomTree Emerging Markets High Dividend ETF (DEM) is a smart beta exchange traded fund launched on 07/13/2007. What Are Smart Beta ETFs? The ETF industry has long been dominated by products based on market cap weighted indexes, a strategy created to reflect the market or a particular market segment. Market cap weighted indexes work great for investors who believe in market efficiency. They provide a low- cost, ...